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408 积分 2025-04-29 加入
Curbing misinformation dissemination in influencer marketing: how misinformation interventions affect endorsement effectiveness
6天前
已关闭
Emotional Responses to Digital Resurrections: Consumer Reactions to AI ‐Generated Dead Celebrity Endorsements
7天前
已完结
Brands cannot own a human celebrity but can own an AI endorser: AI endorsers’ role in shaping consumer self-brand connection
7天前
已完结
Who Will I Be With(out) You? Consequences of Perceived Romantic Relationship Status Stability on Product Rentals
7天前
已完结
From Challenge to Confidence: The Collapse of Trust in the Pandemic Era and the Protective Role of Belief in a Just World
8天前
已完结
Are Apologies Always the Best Policy? Apologies for Service Failures Backfire When Consumers Are Not Aware of the Failure
15天前
已完结
The impact of “relational” Artificial Intelligence on human well-being: A self-determination theory analysis
15天前
已完结
Ironic Consumption
20天前
已完结
Food categorization determines whether healthier food is inferred to be tastier or less tasty
2个月前
已完结
Effectively communicating uncertainty: The persuasive impact of different types of hedges
2个月前
已完结
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