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2024-12-26 加入
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The influence of taste-congruent soundtracks on visual attention and food choice: A cross-cultural eye-tracking study in Chinese and Danish consumers
3小时前
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Use of Event-Related Potentials to Assess Visual–Auditory Multisensory Information in the Decision-Making Processes Related to Fast-Consuming Behavior
3小时前
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How do extraverts process jokes? An event-related potential study on humor processing
4小时前
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Color, voice type and pitch: how multi-sensory cues of virtual shopping assistants influence young people’s purchase intention in VR shopping
4小时前
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Influence of the crossmodal congruency between color and flavor on product evaluations: Evidence from behavioral and oscillatory brain responses
6天前
已完结
Can neuromarketing add value to the traditional marketing research? An exemplary experiment with functional near-infrared spectroscopy (fNIRS)
11天前
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The interactive effect of power distance belief and consumers’ status on preference for national (vs. private-label) brands
29天前
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Choosing Products and Brand Signatures to Build Cultural Equity
29天前
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Choosing Products and Brand Signatures to Build Cultural Equity
29天前
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Choosing Products and Brand Signatures to Build Cultural Equity
29天前
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