Lv2
136 积分 2025-09-24 加入
From Schema to Construal: Matching Effect of Users’ Dynamic Browsing Modes and Advertising Appeals on In-Feed Advertising Attitudes
5天前
已完结
Off-Target? Changing Cognitive-Based Attitudes
20天前
已完结
Alignment matters: how the fit between product set granularity and streamer communication style reduces uncertainty and drives sales
22天前
已完结
Alert eyes, resistant minds: how privacy sensitivity drives avoidance of persuasive narratives in in-feed advertising
1个月前
已完结
Host language, guest language or hybrid? Language strategy in destination advertising
1个月前
已完结
The Nature of Love
1个月前
已完结
Supplemental Material for The “Double-Edged Sword” Effects of Career Support Mentoring on Newcomer Turnover: How and When It Helps or Hurts
2个月前
已完结
Rethinking social media strategy: Crafting digital sensory appeals to maximize customer engagement
3个月前
已完结
Can good followers create unethical leaders? How follower citizenship leads to leader moral licensing and unethical behavior
3个月前
已完结
Combat poison with “poison”: Leader-targeted negative team gossip mitigates the detrimental team consequences of abusive supervision climate
3个月前
已完结