Lv2
200 积分 2024-06-25 加入
Effects of transparent brand communication on perceived brand authenticity and consumer responses
7天前
已完结
Engaging sustainability: leveraging gamification and message framing in mobile applications for sustainable behavior change
26天前
已完结
Triggering customers to go green: dual pathways to integrity
26天前
已完结
Creative thinking facilitates perspective taking
1个月前
已完结
Designing Brand Cocreation Activities to Increase Digital Consumer Engagement
3个月前
已完结
“Down with ___”: The linguistic schema as intermediary between formulaic and novel expressions
3个月前
已完结
AI-Assisted Shopping on Voice Assistants: The Efficiency–Autonomy Consumer Decision Trade-Off
4个月前
已完结
Humans’ Use of AI Assistance: The Effect of Loss Aversion on Willingness to Delegate Decisions
4个月前
已完结
Customers’ Review Content and Their Referral and (Re)Purchase Behaviors
4个月前
已完结
Putting Words in Their Mouths: Firm-Generated User Content and Consumer Sharing Behavior
4个月前
已完结
皖公网安备34019202002308
