Lv1
16 积分 2024-11-10 加入
The Deceptiveness of Sponsored News Articles
1个月前
已完结
How short-form video features influence addiction behavior? Empirical research from the opponent process theory perspective
1个月前
已完结
Swipe, Like, Buy: A Netnographic Study On The Impulse Buying Behavior In Tiktok Shop Ecosystem
1个月前
已完结
The effect of advertising strategies on a short video platform: evidence from TikTok
1个月前
已完结
How gamification elements benefit brand love: the moderating effect of immersion
7个月前
已完结
How Personality Traits Affect Customer Empathy Expression of Social Media Ads and Purchasing Intention: A Psychological Perspective
7个月前
已完结
Congruency and Users’ Sharing on Social Media Platforms: A Novel Approach for Analyzing Content
7个月前
已完结
Emotional responses to likes and comments regulate posting frequency and content change behaviour on social media: An experimental study and mediation model
7个月前
已完结
The Experience of Emotional Shifts in Narrative Persuasion
7个月前
已完结
Reconceptualizing Excitation Transfer as Motivational Activation Changes and a Test of the Television Program Context Effects
7个月前
已完结
皖公网安备34019202002308
