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How the features of live streaming e-commerce affect consumer purchase intention: The mediating role of social presence
1天前
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What motivate consumers’ purchase intention and the intention to continue watching in livestream shopping
1天前
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User continuance intention to use social commerce livestreaming shopping based on stimulus-organism-response theory
1天前
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The effect of tourism live streaming information quality and source credibility on users’ continuous viewing intention: an application of elaboration likelihood model
2个月前
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Effects of streamer, context and product on consumers’ purchase and continuous watching intentions in livestreaming commerce
2个月前
已完结
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