Lv12
40 积分 2025-05-14 加入
How does artificial intelligence digital human live streaming increase TikTok consumer repeat purchase? Interaction between vividness, telepresence, credibility and trust
4小时前
已完结
Food live streaming e-commerce in China: enhancing consumer purchase intentions through sensory marketing
4小时前
已完结
The trust-driven path to consumer engagement behaviors: Exploring the role of streamer and platform characteristics in live-streaming E-commerce
4小时前
求助中
Real vs. Virtual: How the Uncanny Valley Weakens the Persuasive Power of Celebrity AI Avatar Presenters—An Experimental Study Based on Live Streaming E-Commerce
6小时前
已关闭
How do virtual streamers affect purchase intention in the live streaming context? A presence perspective
6小时前
已完结
Using mobile technology acceptance model to explore the satisfaction and continuous use of live streaming for training
3个月前
已完结
Live-streaming commerce: Hire human or AI digital streamer
3个月前
已完结
Trust in Human and Virtual Live Streamers: The Role of Integrity and Social Presence
3个月前
已完结
Extending the technology acceptance model
3个月前
已完结
Understanding the Chinese online fresh agricultural market through the extended technology acceptance model: the moderating role of food safety trust
3个月前
已完结