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This Article Is Not for Everyone: The Impact of Dissuasive Framing on Consumer Response to Product Messages
15天前
已完结
EXPRESS: Less is More (Natural): The Effect of Ingredient Quantity Framing on Consumer Preferences
19天前
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The (Better) Road Not Taken: Setting a Goal Reduces Switching to More Effective Alternatives
4个月前
已完结
The (Better) Road Not Taken: Setting a Goal Reduces Switching to More Effective Alternatives
4个月前
已完结
The Slang Paradox: Connecting or Disconnecting with Consumers?
4个月前
已完结
Are Apologies Always the Best Policy? Apologies for Service Failures Backfire When Consumers Are Not Aware of the Failure
5个月前
已完结
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