Lv3
392 积分 2022-11-21 加入
Cyclical or linear? Matching strategies of temporal perspective and anthropomorphic language in shaping heritage preservation commitment
19天前
已完结
Classical aesthetics or expressive aesthetics: matching effect of image prettiness and autonomy of persuasive message in functional food packaging
20天前
已完结
AI and human collaboration in tourism: a framework for scalable, authentic, and engaging content
20天前
已完结
AI and human collaboration in tourism: a framework for scalable, authentic, and engaging content
21天前
已完结
Is the more like a real person the better? The effect of virtual endorsers type on tourists’ travel inspiration
21天前
已完结
Empathic accuracy in artificial intelligence service recovery
1个月前
已完结
Knowledge-based or affection-based? The influence mechanism of heritage tourism interpretation content on tourists' willingness to inherit culture
2个月前
已完结
Narrative marketing: does storytelling drive destination loyalty and sustainability?
2个月前
已完结
Who Should Lead and What to Say? Exploring AI-Dominant vs. Human-Dominant Content Creation for Informational and Emotional Marketing
3个月前
已完结
Storytelling in marketing and brand communications (1st edition)
3个月前
已完结