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The effect of marketing capabilities on marketing agility and perceived performance
3小时前
已完结
Market Orientation, Creativity, and New Product Performance in High-Technology Firms
1个月前
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Two Types of Bureaucracy: Enabling and Coercive
1个月前
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Explicating dynamic capabilities: the nature and microfoundations of (sustainable) enterprise performance
1个月前
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How does incorporating ChatGPT within a firm reinforce agility-mediated performance? The moderating role of innovation infusion and firms’ ethical identity
2个月前
已完结
Brand equity and financial performance: an institutional view
2个月前
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Marketing Investments and Company Value in Developing Countries
2个月前
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Tobin’s Q approximation as a metric of firm performance: an empirical evaluation
2个月前
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Brand equity and financial performance: an institutional view
2个月前
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Patent Citations and the Size of the Inventive Step - Evidence from Hybrid Corn
2个月前
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