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270 积分 2025-09-09 加入
Research on Sustainable Purchasing Behavior of Organic Agricultural Product Consumers in the Ecommerce Environment
18天前
已完结
How anchor characteristics affect consumers’ impulsive buying behavior in the context of live streaming of agricultural products
18天前
已关闭
Boosting Sales for Agricultural Products Through Live Streaming: The Role of Product Distance, Scene Type and Streamer Type
19天前
已完结
Boosting Sales for Agricultural Products Through Live Streaming: The Role of Product Distance, Scene Type and Streamer Type
19天前
已关闭
Factors influencing young adults’ organic food purchase intention on fresh food e-commerce platforms
20天前
已完结
The Development and Testing of a Measure of Skepticism Toward Environmental Claims in Marketers' Communications
1个月前
已完结
Measuring Consumer-Based Brand Authenticity
1个月前
已完结
Geographical indications and organic labels: complements or substitutes? - the case of online rice consumption in China
1个月前
已完结
How to Bring Agricultural Products “Alive”: The Interaction Effect of Live Content and Agricultural Product Types
1个月前
已完结
The interplay of nostalgic ad content types, narrative person, social belonging, and brand identification in shaping masstige brand passion
1个月前
已完结