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26 积分 2024-03-13 加入
Machine Replacement: A Mind-Role Fit Perspective
1个月前
已完结
Do you create your content yourself? Using generative artificial intelligence for social media content creation diminishes perceived brand authenticity
1个月前
已完结
All That is Users Might Not be Gold: How Labeling Products as User Designed Backfires in the Context of Luxury Fashion Brands
1个月前
已完结
The Innovation Effect of User Design: Exploring Consumers’ Innovation Perceptions of Firms Selling Products Designed by Users
1个月前
已完结
Customer Empowerment in New Product Development*
1个月前
已完结
The Brain-Machine-Ratio Model for Designer and AI Collaboration
1个月前
已完结
What Drives Consumers to Engage in Immersive Technologies? A Consumer Metaverse Engagement Motivation Model
4个月前
已完结
Psychological Mechanisms Behind the Influence of Immersive Technologies on Consumer Well‐Being
4个月前
已完结
Experiential Marketing to Gen Z: Fine-Tuning Brand Experience Through Virtual Reality
4个月前
已完结