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Brand crisis and recovery in livestream commerce: A psychological contract violation theory perspective
1个月前
已完结
Brand crisis and recovery in livestream commerce: A psychological contract violation theory perspective
1个月前
已完结
Smart technology and service employees’ job crafting: Relationship between STARA awareness, performance pressure, receiving and giving help, and job crafting
2个月前
已完结
Challenge or hindrance? How and when organizational artificial intelligence adoption influences employee job crafting
2个月前
已完结
Emojis as catalysts: How AI agents leverage emojis to enhance customer engagement across the pre-core and core service stages
2个月前
已完结
The semiotics of emojis in advertising: An integrated quantitative and qualitative examination of emotional versus functional ad dynamics
2个月前
已完结
Emoji marketing: Toward a theory of brand paralinguistics
2个月前
已完结
Beyond “I am sorry”: Investigating the impacts of apology type and language style on customer forgiveness in service recovery
4个月前
已完结
EXPRESS: Color Me Effective: the Impact of Color Saturation on Perceptions of Potency and Product Efficacy
4个月前
已完结
Promoting a product without increasing the promotion budget: How chance in promotions can heighten consumer demand
4个月前
已完结
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