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The Combined Influence Hypothesis:Central and Peripheral Antecedents of Attitude toward the Ad
1个月前
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The Combined Influence Hypothesis:Central and Peripheral Antecedents of Attitude toward the Ad. ——Journal of Advertising, 1995
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The REIm-13 A Brief Measure of Thinking Style
2个月前
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Social media influencers’ narrative strategies to create eWOM: A theoretical contribution
3个月前
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No Comments (from You): Understanding the Interpersonal and Professional Consequences of Disabling Social Media Comments
4个月前
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No Comments (from You): Understanding the Interpersonal and Professional Consequences of Disabling Social Media Comments
4个月前
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Social commerce constructs and consumer's intention to buy. International Journal of Information Management
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Consumer behavior in social commerce: A literature review
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Outlet mall shoppers’ intentions to purchase apparel: A dual-process perspective
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Progress in DFT study on 3d transition metal oxide/hydroxide electrocatalyst for oxygen evolution
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