Lv3
388 积分 2025-12-15 加入
The Dark Sides of AI Advertising: The Integration of Cognitive Appraisal Theory and Information Quality Theory
8个月前
已完结
Service ads in the era of generative AI: Disclosures, trust, and intangibility
8个月前
已完结
Disclosing AI’s Involvement in Advertising to Consumers: A Task-Dependent Perspective
8个月前
已完结
High hopes, hard falls: consumer expectations and reactions to AI-human collaboration in advertising
8个月前
已完结
Understanding AI Advertising From the Consumer Perspective
8个月前
已完结
Consumer Responses to AI-Generated Charitable Giving Ads
8个月前
已完结
Understanding AI Advertising From the Consumer Perspective
8个月前
已完结
Disclosing AI’s Involvement in Advertising to Consumers: A Task-Dependent Perspective
8个月前
已完结
The infinite monkey theorem in AIGC advertising: matching effects between AI disclosure and advertising appeals on consumer advertising avoidance intention
8个月前
已完结
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