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40 积分 2025-04-14 加入
When nostalgia works: how temporal perspective shapes the effectiveness of nostalgic advertising
1个月前
已完结
Mr. Oven or Mr. Pizza? How Cause‐Effect Anthropomorphism Influences Consumer Response
1个月前
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Destination Authenticity as a Trigger of Tourists’ Online Engagement on Social Media
1个月前
已完结
Destination Authenticity as a Trigger of Tourists’ Online Engagement on Social Media
1个月前
已完结
Unraveling the Effects of Voice Assistant Interactions on Digital Engagement: The Moderating Role of Adult Playfulness
1个月前
已完结
How Does Tourists' Digital Engagement Impact Destination Brand Digital Experience and Brand Value Co‐Creation? The Moderating Role of Digital Credibility
1个月前
已完结
Digital Engagement on Social Media: How Food Image Content Influences Social Media and Influencer Marketing Outcomes
1个月前
已完结
Hooking Customers with Facebook: An Empirical Analysis of Grocery Stores’ Online Engagement
1个月前
已完结
Developing a Multi-Dimensional Measure of Hotel Brand Customers’ Online Engagement Behaviors to Capture Non-Transactional Value
1个月前
已完结
Does reposting equate to commitment? A study on the influence of reposting destination environmental initiatives on tourists’ pro-environmental behavioral intention
2个月前
已完结
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