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The TOWS matrix—A tool for situational analysis
3小时前
待确认
Kenneth R. Andrews (1971), 'The Concept of Corporate Strategy', in The Concept of Corporate Strategy, Homewood, IL: Dow Jones-Irwin, pp. 18-46
4小时前
已关闭
Deriving Value from Social Commerce Networks
1天前
已完结
Social commerce: A systematic review and data synthesis
1天前
已完结
Analysis of Tiktok Live Broadcast Marketing Strategy under the Background of New Media
3个月前
已完结
Graphic or short video? The influence mechanism of UGC types on consumers' purchase intention—Take Xiaohongshu as an example
5个月前
已完结
‘Traffic rewards’, ‘algorithmic visibility’, and ‘advertiser satisfaction’: How Chinese short-video platforms cultivate creators in stages
5个月前
已完结
‘Traffic rewards’, ‘algorithmic visibility’, and ‘advertiser satisfaction’: How Chinese short-video platforms cultivate creators in stages
5个月前
已完结
The effect of advertising strategies on a short video platform: evidence from TikTok
5个月前
已完结
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