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When online advertising backfires: how imperative call-to-action messages trigger psychological reactance
8天前
已完结
A Serial Mediation of Deceptive Discount Advertising Effects in Online Retailing
8天前
已完结
Gaussian Demand and Commodity Bundling
12天前
已完结
Using social network analysis to explain communication characteristics of travel-related electronic word-of-mouth on social networking sites
16天前
已完结
The effect of tourist-to-tourist interaction on tourists' behavior: The mediating effects of positive emotions and memorable tourism experiences
17天前
已完结
A systematic mapping study on Tourist-Tourist interactions
17天前
已完结
Uncovering the negative impact of flash sales on instant order cancellations in live streaming
18天前
已完结
Surprise discounts promote more effectively than unexpected discounts: The moderating effect of consumption goal
24天前
已完结
The anticipated regret of a lost opportunity: When adding a second-period incentive reduces the appeal of a one-period promotion
1个月前
已完结
The framing of decisions and the psychology of choice
1个月前
已完结
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