Lv12
50 积分 2024-10-20 加入
The Interplay Between Human Likeness and Agency on Virtual Influencer Credibility
1天前
已完结
EXPRESS: How Closely Should You Follow a Trend? Atypicality and Engagement on Social Media
2个月前
已关闭
When Influencers Delegate Replies: How Social AI Agents Shape User Engagement
3个月前
已完结
EXPRESS: Death or Muerte? Effects of Sales Language Use on the Consumption of Death-Related Products and Services
4个月前
已完结
EXPRESS: Consumers Prefer that Corporations Donate Periodically
5个月前
已完结
Integrating Users’ Contextual Engagements with Their General Preferences: An Interpretable Followee Recommendation Method
5个月前
已完结
AI or Human? The Effect of Streamer Types on Consumer Purchase Intention in Live Streaming
6个月前
已完结
Signaling Teamwork: How Brand Prominence in Brand Alliance Communication Can Influence Customer Perception
9个月前
已关闭
Consumers’ Responses to Virtual Influencers as Advertising Endorsers: Novel and Effective or Uncanny and Deceiving?
9个月前
已完结
Virtual or Human Influencers as Endorsers? Behavioral and EEG Evidence of How Influencer Type Affects Purchase Intention of New Products
10个月前
已完结