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2276 积分 2022-12-19 加入
How Does Humanoid Virtual Influencers' Appearance Convey Social Presence? The Underlying Process and Path to Purchase Intention
11天前
已完结
Digital Content Consumption and Youth Consumers' Purchase Behaviour: How Short‐Form Videos Influence Generation Z Consumers in e‐Commerce
11天前
已完结
Effects of Product Type on Persuasion Mechanisms of Human and Virtual Influencers
11天前
已完结
Testing the structural relationships of tourism authenticities
12天前
已完结
Perceived authenticity of traditional branded restaurants (China): impacts on perceived quality, perceived value, and behavioural intentions
12天前
已完结
Perceived authenticity of the visitor experience in museums
12天前
已完结
The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty
12天前
已完结
Perceived brand transparency: A conceptualization and measurement scale
12天前
已完结
When closer feels cheaper: how AR undermines luxury perceptions compared to 3D visualization
13天前
已完结
Financing capital-constrained manufacturers: The impact of credit rating under carbon trading
14天前
已完结