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340 积分 2025-04-02 加入
Understanding digital assistant attributes, customer perceived values and purchase intention in AI-driven retail interaction: a qualitative enquiry
1天前
待确认
Being anxious about being left behind the AI age: influences of institutional environments on AI adoption in marketing
3个月前
已完结
Does artificial intelligence always contribute to marketing performance?
3个月前
已完结
Does artificial intelligence always contribute to marketing performance?
5个月前
已完结
Serendipity on radio and streaming: Between musical discovery and recognition
5个月前
已完结
Information Seeking Motivation Scale development: a self-determination perspective
5个月前
已完结
Dating algorithms? Investigating the reciprocal relationships between partner choice FOMO, decision fatigue, excessive swiping, and trust in algorithms on dating apps
5个月前
已完结
What motivates viewers to purchase recommended products in live streaming? The moderating role of extroversion–introversion personality
7个月前
已完结