Lv4
480 积分 2021-06-20 加入
Visual complexity, brand gender, and ad effectiveness
6天前
已完结
To Dispose or Eat? The Impact of Perceived Healthiness on Consumption Decisions for About-to-Expire Foods
8天前
已完结
A Packaging Visual-Gustatory Correspondence Effect: Using Visual Packaging Design to Influence Flavor Perception and Healthy Eating Decisions
8天前
已完结
Simple or complex logos? The impact of logo complexity on brand luxuriousness perception
8天前
已完结
Consumers’ Mental Representation of Expenditures: Implications for Spending and Savings Decisions
9天前
已完结
Visual complexity = hedonic? Effects of visually complex packages on consumer perceptions and evaluations of products
11天前
已完结
The visual language of brand logos: Exploring the relationship between logo simplicity and perceptions of brand warmth and competence
11天前
已完结
The Effect of Product Size and Form Distortion on Consumer Recycling Behavior
11天前
已完结
The effort heuristic
11天前
已完结
From a Whisper to Art: How Gossiping Shapes Consumer Preferences for Art Offerings
29天前
已完结
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