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30 积分 2024-04-06 加入
Influencer-product attractiveness transference in interactive fashion marketing: the moderated moderating effect of speciesism against AI
5小时前
待确认
Humor as excellence? A study of the effect of self-enhancing humor on consumer brand attitude
25天前
已完结
Sharing information with AI (versus a human) impairs brand trust: The role of audience size inferences and sense of exploitation
3个月前
已完结
Felt something, hence it works: Merely adding a sensory signal to a product improves objective measures of product efficacy and product evaluations
3个月前
已完结
“Feel the green”: How a handwritten typeface affects tourists’ responses to green tourism products and services
3个月前
已完结
From ugly to attractive: Leveraging anthropomorphism to increase demand for irregular‐appearing produce
3个月前
已完结
How Traditional Production Shapes Perceptions of Product Quality
3个月前
已完结
Impact of product information on the use of price as a quality cue
3个月前
已完结
Do foreign investors deter corporate fraud? Evidence from China
4个月前
已完结
Process vs. outcome: Effects of food photo types in online restaurant reviews on consumers’ purchase intention
4个月前
已完结
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