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50 积分 2026-05-03 加入
The Effect of Multiple Extrinsic Cues on Quality Perceptions: A Matter of Consistency
9天前
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In and out of control: Personal control and consumer behavior
11天前
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A trial engagement? Innovative free and other service trials
11天前
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A tale of two social networking sites: How the use of Facebook and Renren influences Chinese consumers’ attitudes toward product packages with different cultural symbols
19天前
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Perceived brand authenticity: Examining the effects of inferred dedication and anticipated quality on consumers' purchase intentions and actual choices
19天前
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How Does Framing Strategy Affect Evaluation of Culturally Mixed Products? The Self-Other Asymmetry Effect
1个月前
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The relative effects of different dimensions of traditional cultural elements on customer product satisfaction
1个月前
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Cultural schemas: What they are, how to find them, and what to do once you’ve caught one
1个月前
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Assessing the Dimensionality and Structure of the Consumption Experience: Evaluation,Feeling, and Satisfaction
1个月前
已完结
Assessing the Dimensionality and Structure of the Consumption Experience: Evaluation,Feeling, and Satisfaction
1个月前
已关闭