Lv1
36 积分 2024-12-02 加入
Measuring the Involvement Construct
1个月前
已完结
Response Determinants in Satisfaction Judgments
1个月前
已完结
The power of social media analytics
1个月前
已完结
Individual differences in impulse buying tendency: feeling and no thinking
3个月前
已完结
Balanced time perspective and subjective well-being: A longitudinal study of reciprocal effects and emotion regulation mechanisms
4个月前
已完结
How language arousal affects purchase intentions in online retailing? The role of virtual versus human influencers, language typicality, and trust
4个月前
已完结
Are assertive messages more effective in live marketing? Matching effects of anchor type and message assertiveness on purchase intention
4个月前
已完结
Active or avoidance coping? Influencing mechanisms of streamers' coping strategies on viewers’ word of mouth after livestreaming e-commerce failures
4个月前
已完结
How do virtual influencers drive impulsive buying behaviour in e-commerce live streaming: the effects of parasocial relationship and influencer-product fit
4个月前
已完结
Artificial intelligence in live streaming: How can virtual streamers bring more sales?
4个月前
已完结
皖公网安备34019202002308
