Lv4
510 积分 2024-11-11 加入
The impact of social presence cues in social media product photos on consumers’ purchase intentions
2小时前
待确认
On linguistic relativity and pro-environmental attitudes in tourism
2小时前
待确认
Brand Teasing: How Brands Build Strong Relationships by Making Fun of Their Consumers
5天前
已完结
Unfaithful brands: How brand attachment can lead to negative responses to influencer marketing campaigns
2个月前
已完结
Negative Reviews, Positive Impact: Consumer Empathetic Responding to Unfair Word of Mouth
3个月前
已完结
Let's Laugh About It! Using Humor to Address Complainers’ Online Incivility
3个月前
已完结
How Do Consumers React to Company Moral Transgressions? The Role of Power Distance Belief and Empathy for Victims
3个月前
已完结
Assessing word-of-mouth reputation of influencers on B2C live streaming platforms: the role of the characteristics of information source
5个月前
已完结
Price and Quality Strategy in Live Streaming E-Commerce With Consumers’ Social Interaction and Celebrity Sales Agents
5个月前
已完结
Nudging interactive cocreation behaviors in live-streaming travel commerce: The visualization of real-time danmaku
5个月前
已完结
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