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The trust trifecta: How transparency, ethics, and benefits shape public confidence in government AI
1小时前
已完结
Why Am I Seeing This Ad? The Effect of Ad Transparency on Ad Effectiveness
1小时前
已完结
Why we cannot stop repetitive scrolling on short-form video apps: The roles of content types and recommendation systems
6天前
已完结
Influencer Marketing and Destination Visit Intention: The Interplay Between Influencer Type, Information Format, and Picture Color Hue
9天前
已完结
From familiarity to acceptance: The impact of Generative Artificial Intelligence on consumer adoption of retail chatbots
9天前
已完结
The efficacy of the use of social media networks and celebrity endorsers on green Consumption: An integrated model of attitude, intention, and actual behavior
13天前
已完结
How does artificial intelligence digital human live streaming increase TikTok consumer repeat purchase? Interaction between vividness, telepresence, credibility and trust
13天前
已完结
Leveraging celebrities with inconsistent attractiveness and credibility for charitable endorsement: A cue diagnosticity perspective
19天前
已完结
AI as a creator or a helper: how disclosure and source credibility shape public perception of political advertising messaging
19天前
已完结
Should I suggest this YouTube clip? The impact of UGC source credibility on eWOM and purchase intention
19天前
已完结
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