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160 积分 2026-04-11 加入
The Impact of Realism and AI Disclosure on Virtual Influencer Effectiveness: A Large Field Experiment
1个月前
已完结
Identity Disclosure and Anthropomorphism in Voice Chatbot Design: A Field Experiment
1个月前
已完结
Artificial Intelligence in Utilitarian vs. Hedonic Contexts: The “Word-of-Machine” Effect
2个月前
已完结
Stepping forward or hiding: the effect of influencer streamers’ responsibility-taking on consumer trust after live-streamed product failures
2个月前
已完结