Lv4
570 积分 2026-04-11 加入
How does artificial intelligence digital human live streaming increase TikTok consumer repeat purchase? Interaction between vividness, telepresence, credibility and trust
1个月前
已完结
The Impact of Realism and AI Disclosure on Virtual Influencer Effectiveness: A Large Field Experiment
3个月前
已完结
Identity Disclosure and Anthropomorphism in Voice Chatbot Design: A Field Experiment
3个月前
已完结
Artificial Intelligence in Utilitarian vs. Hedonic Contexts: The “Word-of-Machine” Effect
3个月前
已完结
Stepping forward or hiding: the effect of influencer streamers’ responsibility-taking on consumer trust after live-streamed product failures
3个月前
已完结