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163 积分 2024-10-14 加入
Can virtual streamers replace human streamers? The interactive effect of streamer type and product type on purchase intention
20天前
已完结
Close Encounters of the AI Kind: Use of AI Influencers As Brand Endorsers
23天前
已完结
The competition between human and AI streamers: live streaming strategies in a duopoly market considering consumer heterogeneity
29天前
已完结
Impact of AI-generated virtual streamer interaction on consumer purchase intention: A focus on social presence and perceived value
29天前
已完结
Can a 2D shark girl be an influencer? uncovering prevailing archetypes in the virtual entertainer industry
29天前
已完结
Will the inclusion of AI anchors enhance the operational performance of live streaming e-commerce supply chains?
1个月前
已完结
Artificial intelligence in live streaming: How can virtual streamers bring more sales?
1个月前
已完结
Enhancing competitive advantage through AI-driven live streaming sales
1个月前
已完结
Avatar effect of AI‐enabled virtual streamers on consumer purchase intention in e‐commerce livestreaming
1个月前
已完结
Avatar effect of AI‐enabled virtual streamers on consumer purchase intention in e‐commerce livestreaming
2个月前
已完结
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