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46 积分 2023-10-11 加入
The Influential Solo Consumer: When Engaging in Activities Alone (vs. Accompanied) Increases the Impact of Recommendations
1天前
已完结
The Power of Proximity: Exploring Narrative Language in Consumer Reviews
2天前
已完结
What Do You Do Outside of Work? When and Why Disclosing Eudaimonic Leisure Activities Increases Competence Perceptions and Consumer Choice
3个月前
已完结
Drinking Through Good Times and Bad: The Role of Consumer Differences:
3个月前
已完结
Are Consumer Survey Results Distorted? Systematic Impact of Behavioral Frequency and Duration on Survey Response Errors
3个月前
已完结
Cross-Modal Communication: Sound Frequency Influences Consumer Responses to Color Lightness
3个月前
已完结
The Quest for Authenticity in Consumption: Consumers’ Purposive Choice of Authentic Cues to Shape Experienced Outcomes
4个月前
已完结
The Effects of Incongruity, Surprise and Positive Moderators on Perceived Humor in Television Advertising
4个月前
已完结
You Should Try These Together: Combinatory Recommendations Signal Expertise and Improve Product Attitudes
4个月前
已完结
How customers respond to chatbot anthropomorphism: the mediating roles of perceived humanness and perceived persuasiveness
5个月前
已完结
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