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380 积分 2025-09-17 加入
Does perceived consumer fit matter in corporate social responsibility issues?
11小时前
待确认
It Is a Match: The Impact of Congruence between Celebrity Image and Consumer Ideal Self on Endorsement Effectiveness
11小时前
已关闭
It Is a Match: The Impact of Congruence between Celebrity Image and Consumer Ideal Self on Endorsement Effectiveness
11小时前
已完结
An Odyssey into Virtual Worlds: Exploring the Impacts of Technological and Spatial Environments on Intention to Purchase Virtual Products
12小时前
已关闭
An Odyssey into Virtual Worlds: Exploring the Impacts of Technological and Spatial Environments on Intention to Purchase Virtual Products
12小时前
已完结
Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology
8天前
已完结
Consumer Innovativeness and the Adoption Process
9天前
已完结
Applying the Technology Acceptance Model and Flow Theory to Online Consumer Behavior
10天前
已完结
Optimum Stimulation Level: Its Relationship to Personality, Demographics, and Exploratory Behavior
24天前
已完结
Does innate consumer innovativeness relate to new product/service adoption behavior? The intervening role of social learning via vicarious innovativeness
24天前
已完结
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