Lv1
4 积分 2024-10-23 加入
Watching it motivates me to become stronger: Virtual influencers' impact on consumer self-improvement product preferences
1天前
待确认
Watching it motivates me to become stronger: Virtual influencers' impact on consumer self-improvement product preferences
1天前
已完结
The Image Realism Effect: The Effect of Unrealistic Product Images in Advertising
2个月前
已完结
Photo vs. art? The design of consumption guidance in cultural food consumption
2个月前
已完结
The impact of presentation modalities on perceived accuracy and sharing of fake news: the role of perceived diagnosticity and involvement
2个月前
已完结
How to easily facilitate consumers’ mental simulation through advertising: the effectiveness of self-referencing image dynamics on purchase intention
2个月前
已完结
What Do We Do with Narratives after the Fact? Exploring Dimensions of Retrospective Imaginative Involvement
3个月前
已完结
Can mental imagery enhance review helpfulness and product evaluation? The role of contextual background and mental simulation
3个月前
已完结
How do travel experience sharing type, tourism activity type, and temporal distance shape online viewers’ travel intentions? An application of construal level theory
3个月前
已完结
Close Encounters of the AI Kind: Use of AI Influencers As Brand Endorsers
3个月前
已完结
皖公网安备34019202002308
