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The Interplay of Travelers’ Psychological Distance, Language Abstraction, and Message Appeal Type in Social Media Advertising
2小时前
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The effect of human versus virtual influencers: The roles of destination types and self-referencing processes
8小时前
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The effect of human versus virtual influencers: The roles of destination types and self-referencing processes
8小时前
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Relevance. Communication and cognition
6天前
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Construal-level theory of psychological distance
6天前
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The Role of Construal Level in Message Effects Research: A Review and Future Directions
6天前
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Why are Tailored Messages More Effective? A Multiple Mediation Analysis of a Breast Cancer Screening Intervention
6天前
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Virtual reality and mental imagery towards travel inspiration and visit intention
6天前
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A construal level view of contemporary heritage tourism
6天前
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Inspiring differentiated imaginative process in tourists: Sensory experiences and advertising language congruency effect
6天前
已完结