Lv6
2410 积分 2022-08-18 加入
Impact of Product-Harm Crises on Brand Equity: The Moderating Role of Consumer Expectations
1小时前
已完结
Explaining buyers' responses to sellers' violation of trust
5小时前
已完结
Why consumers react differently to brand transgressions: Functional vs. ethical breaches and psychological contracts
5小时前
已完结
Psychological contract violation and customer intention to reuse online retailers: Exploring mediating and moderating mechanisms
6小时前
已完结
The impact of perceived justice on behavioral intentions of Cantonese Yum Cha consumers: The mediation role of psychological contract violation
6小时前
已完结
The effects of social responsibility and hypocrisy on the relationship among psychological contract violation, trust and perceived betrayal
6小时前
已完结
Exploring consumers’ attitude formation toward their own brands when in crisis: cross-national comparisons between USA and China
6小时前
已完结
The Impacts of Corporate Digital Irresponsibility (CDiR) and Corporate Digital Responsibility (CDR) Communications on Consumers’ Brand Perceptions
6小时前
已完结
“Not on purpose? Okay, you are forgiven.”: Consumers’ Different reactions to corporate digital irresponsibility (CDiR)
9小时前
已完结
When Connection Turns to Anger: How Consumer–Brand Relationship and Crisis Type Moderate Language on Social Media
5天前
已完结