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40 积分 2023-05-04 加入
Influencer Authenticity Cues, Connectedness, and Purchase Decisions
9天前
已完结
EXPRESS: Beyond Visibility: The Disability Inclusion Effect in Advertising
2个月前
已完结
EXPRESS: Beyond Visibility: The Disability Inclusion Effect in Advertising
2个月前
已完结
A Random Walk Modeling Framework for Boosting the Creativity of Humans and AI
2个月前
已关闭
Customers’ Review Content and Their Referral and (Re)Purchase Behaviors
2个月前
已完结
Regurgitative Training: The Value of Real Data in Training Large Language Models
3个月前
已完结
More Ads, More Viewers? Analyzing Behavioral Shifts from Advertising Permissions to Live Streaming Consumption
3个月前
已完结
Perceived authenticity of social media influencers: scale development and validation
6个月前
已完结
EXPRESS: From Owning to Connecting: Understanding and Leveraging the Effect of Internet Meme Marketing
7个月前
已完结
Content That Engages Your Customers: The Role of Brand Congruity and Promotions in Social Media
8个月前
已完结
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