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40 积分 2023-05-04 加入
What influences consumer AI chatbot use intention? An application of the extended technology acceptance model
16小时前
待确认
I Really Know You: How Influencers Can Increase Audience Engagement by Referencing Their Close Social Ties
1个月前
已完结
Perceived authenticity of social media influencers: scale development and validation
1个月前
已完结
Influencer Authenticity Cues, Connectedness, and Purchase Decisions
2个月前
已完结
EXPRESS: Beyond Visibility: The Disability Inclusion Effect in Advertising
4个月前
已完结
EXPRESS: Beyond Visibility: The Disability Inclusion Effect in Advertising
4个月前
已完结
A Random Walk Modeling Framework for Boosting the Creativity of Humans and AI
4个月前
已关闭
Customers’ Review Content and Their Referral and (Re)Purchase Behaviors
4个月前
已完结
Regurgitative Training: The Value of Real Data in Training Large Language Models
4个月前
已完结
More Ads, More Viewers? Analyzing Behavioral Shifts from Advertising Permissions to Live Streaming Consumption
4个月前
已完结
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