Lv3
206 积分 2025-04-22 加入
Can AI tell good stories? Narrative transportation and persuasion with ChatGPT
1个月前
已完结
Fact versus Fiction: Blending Storytelling with Product Attributes in Advertisements
1个月前
已完结
Beyond the Shores of Reality: The Effect of Virtual Influencers on Luxury Perception and Its Downstream Consequence
1个月前
已完结
Spatial Distance and Mental Construal of Social Events
3个月前
已完结
Development and Examination of the Linguistic Category Model in a Computerized Text Analysis Method
3个月前
已完结
Fact versus Fiction: Blending Storytelling with Product Attributes in Advertisements
3个月前
已关闭
Kaufst Du mir die Geschichte ab? Advertising Narratives: What are they and how do they work? von Escalas
4个月前
已关闭
Competitive Advantage through Engagement
4个月前
已完结
Should travel influencers be human or virtual? Comparing effectiveness for material and experiential products
4个月前
已完结