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34 积分 2024-09-24 加入
Impact of self-health awareness and perceived product benefits on purchase intentions for hedonic and utilitarian foods with nutrition claims
1个月前
已完结
Taste or health: The impact of packaging cues on consumer decision-making in healthy foods
1个月前
已完结
Visual Implied Motion in Marketing: A Dual‐Route Framework of Perceptual Persuasion
1个月前
已完结
Activation in Human MT/MST by Static Images with Implied Motion
1个月前
已完结
Consumer–brand relationships and social distance: A construal level theory perspective
1个月前
已完结
Don’t believe strangers: Online consumer reviews and the role of social psychological distance
1个月前
已完结
The power of language in promotion: Exploring the impact of language style and the moderating role of address forms
1个月前
已完结
Impact of product packaging messages on consumer perceptions and choice: The role of health claims and bonus pack promotions
1个月前
已完结
Taste or health: The impact of packaging cues on consumer decision-making in healthy foods
1个月前
已完结
Narrative Processing: Building Consumer Connections to Brands
1个月前
已完结
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