Lv4
450 积分 2025-09-29 加入
The effectiveness of human vs. AI voice-over in short video advertisements: A cognitive load theory perspective
12小时前
待确认
Voices that captivate: The impact of AI-generated voiceover on video Ad engagement
13小时前
已完结
Environmentally friendly consumer choices: Cultural differences in the self-regulatory function of anticipated pride and guilt
12天前
已完结
Resistance to Medical Artificial Intelligence
1个月前
已完结
Environmentally friendly consumer choices: Cultural differences in the self-regulatory function of anticipated pride and guilt
1个月前
已完结
The Mediating Role of Anticipated Guilt in Consumers’ Ethical Decision-Making
1个月前
已完结
Feelings that Make a Difference: How Guilt and Pride Convince Consumers of the Effectiveness of Sustainable Consumption Choices
1个月前
已完结
So hard to say goodbye? A study on the impact of anthropomorphism on the retention of idle products
1个月前
已完结
When and How to Leverage E-commerce Cart Targeting: The Relative and Moderated Effects of Scarcity and Price Incentives with a Two-Stage Field Experiment and Causal Forest Optimization
2个月前
已完结
Retargeting Using Advertising and Promotions
2个月前
已关闭