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30 积分 2026-09-02 加入
Effectiveness of esports sponsor advertising: analyzing screen placement, sponsor type and match period in esports events with eye-tracking
2小时前
求助中
Esports Sponsorship: An Empirical Examination of Esports Consumers’ Perceptions of Non-Endemic Sponsors
5小时前
已完结
The importance of incorporating relevant-added value into esports sponsorships
6小时前
求助中
Comparing Consumers Responses to Esport and Sport Sponsorship: The Effects of Event-Sponsor Fit and Brand Awareness
6小时前
已完结
Refining esports: A quantitative cartography of esports literature
2个月前
已完结
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