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1136 积分 2022-07-18 加入
Engaging Consumers with Environmental Sustainability Initiatives: Consumer Global–Local Identity and Global Brand Messaging
1个月前
已完结
The impact of identity breadth on consumer preference for advanced products
1个月前
已完结
Diversity Representations in Advertising: Enhancing Variety Perceptions and Brand Outcomes
1个月前
已完结
Employee based brand equity: a systematic review of literature, framework development, and implications for future research
2个月前
已关闭
What happens after the arrival of service robots? Investigating how robotic usage experience facilitates employees’ exploitative and exploratory learning behaviors
3个月前
已完结
From values to value: exploring the dual impact of national spirit on corporate ESG performance
4个月前
已完结
Public perceptions of environmental, social, and governance (ESG) based on social media data: Evidence from China
4个月前
已完结
ESG in China: A review of practice and research, and future research avenues
4个月前
已完结
The Power of a Star Rating: Differential Effects of Customer Rating Formats on Magnitude Perceptions and Consumer Reactions
7个月前
已完结
The Importance of Interactions Between Content Characteristics and Creator Characteristics for Studying Virality in Social Media
8个月前
已完结
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