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Virtual vs. Human Streamers in Live‐Streaming Commerce: How Attachment Styles Influence Purchase Intention
4天前
已完结
Interlopers or Catalysts? Dissecting the Impact of Incorporating AI Players on Multiplayer Online Games
3个月前
已关闭
When Influencers Delegate Replies: How Social AI Agents Shape User Engagement
3个月前
已完结
Influencer Authenticity Cues, Connectedness, and Purchase Decisions
3个月前
已关闭
Does Bot Gender Matter? Theory and Evidence From a High-Tension Service Context
3个月前
已完结
Making Sense? The Sensory-Specific Nature of Virtual Influencer Effectiveness
5个月前
已完结
Enhancing AI-Assisted Purchase Decisions: The Role of the Sense of Autonomy
6个月前
已完结
Balancing Acts: Unveiling the Dynamics of Post Removal on Social Media User-Generated Content
6个月前
已完结
Contribute to MY IT Service: Encouraging Technology Extra-Role Behaviors in User-Artifact Interactions from a Psychological Ownership Perspective
6个月前
已完结
Self-Preferencing and Search Neutrality in Online Retail Platforms
9个月前
已完结