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Increase hedonic products purchase intention through livestreaming: The mediating effects of mental imagery quality and customer trust
9小时前
已完结
When art meets tech: The role of augmented reality in enhancing museum experiences and purchase intentions
1个月前
已完结
The effect of implied motion in travel photographs on visit intention: The mediating role of mental imagery
1个月前
已完结
微信红包,消费者抢还是不抢——基于参与动机与心理抗拒中介模型的解释
1个月前
已完结
Missing Ingredients in Metaphor Advertising: The Right Formula of Metaphor Type, Product Type, and Need for Cognition
3个月前
已完结
AI or Human? The Effect of Streamer Types on Consumer Purchase Intention in Live Streaming
4个月前
已完结
Trust in Human and Virtual Live Streamers: The Role of Integrity and Social Presence
4个月前
已完结
The impact of destination live streaming on viewers’ travel intention
7个月前
已完结
Animal Ethics and Tourism: Deepening a Stimulus–Organism–Response (S-O-R) Framework
7个月前
已完结
Social Science Research Paradigms: Positivism and Interpretivism
7个月前
已关闭
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