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430 积分 2025-08-04 加入
Understanding consumer intention to participate in online travel community and effects on consumer intention to purchase travel online and WOM: An integration of innovation diffusion theory and TAM with trust
10个月前
已完结
The paradox of product scarcity: Catalyzing the speed of innovation diffusion
1年前
已关闭
A Brief History of Service Innovation: The evolution of past, present, and future of service innovation
1年前
已完结
Understanding consumer intention to participate in online travel community and effects on consumer intention to purchase travel online and WOM: An integration of innovation diffusion theory and TAM with trust
1年前
已完结
Can Uncertainty Improve Promotions?
1年前
已完结
Probabilistic Goods: A Creative Way of Selling Products and Services
1年前
已完结
Uncertainty marketing tactics: An overview and a unifying framework
1年前
已完结
How to utilize the information gap for blind box marketing better: evidence from plane tickets
1年前
已完结
Eye-opening! Exploring uncertainty marketing through hedonic blind box collectibles
1年前
已完结
Creative service design for airline's extra revenue
1年前
已完结
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