Lv6
1730 积分 2024-08-01 加入
Personalize, Summarize or Let them Read? A Study on Online Word of Mouth Strategies and Consumer Decision Process
11天前
已完结
Rewarding Money or Time? The Sunk Cost Effects of Customized Rewards in Loyalty Programs
12天前
已完结
Design matters! The impact of design affordance of conversational virtual shopping assistants on consumers' recommendation adoption
16天前
已完结
Development and Validation of the Self-Goal-Directed Social Media Usage Scale and Exploring Its Roles and Gender Effects on Customer Decision-Making
23天前
已完结
Measuring the Customer Experience in Online Environments: A Structural Modeling Approach
23天前
已完结
Cognitive Load and Online Customer Decisions: The Role of Visual Perception, Memory, and Brain Activity
23天前
已完结
Understanding Cognitive Load in Digital and Online Learning: a New Perspective on Extraneous Cognitive Load
23天前
已完结
Social support, social perceptions, and user satisfaction with intelligent voice assistants: unravelling the differential mechanisms based on the social response theory
28天前
已完结
How do live-streaming platforms facilitate persuasion in political campaigns? Theory and empirical evidence from the perspective of affordance actualization
1个月前
已完结
The Impact of AI-Generated Product Summaries on the Speed and Efficiency of E-commerce Consumer Decision-Making
1个月前
已关闭
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