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The impact of visual elements of online shops on consumer purchase intention
网店视觉元素对消费者购买意愿的影响
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标题 The impact of visual elements of online shops on consumer purchase intention: The mediating role of perceived diagnosticity and pleasure 作者 Duygu Khang, Seongsoo Jang, Dong-Mo Koo 期刊 Journal of Retailing and Consumer Services 卷期 Volume 69, November 2022 页码 Article 103084 |
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