Strategic CSR: investigating the ripple effect of corporate social responsibility on perceived marketing performance through corporate image and reputation
企业社会责任
业务
声誉
营销
工商管理
公共关系
政治学
法学
作者
Ransome Epie Bawack,Jean Robert Kala Kamdjoug,Paul Marlène Agnia Nkolo,Émilie Bonhoure,Solène Ouallet