Social comparison orientation: a new perspective on those who do and those who don't compare with others

Social comparison – how we use others to make sense of ourselves and our social world – is a focal human concern. Indeed, scholars have long recognized the importance of social comparison for human adaptation and survival. As Suls and Wheeler (2000) have noted, theorizing and research on social comparison can be traced to some of the classic contributions to western philosophy and to pivotal work in social psychology and sociology, including work on the self, adaptation level, reference groups, and social influence. In many respects, it is a fundamental human social interaction process.