Heterogeneous Meta-Path Graph Learning for Higher-Order Social Recommendation

计算机科学 人气 推荐系统 利用 图形 语义学(计算机科学) 任务(项目管理) 路径(计算) 机器学习 人工智能 数据科学 理论计算机科学 经济 心理学 管理 程序设计语言 社会心理学 计算机安全
作者
Munan Li,Kai Liu,Hongbo Liu,Zheng Zhao,Tomás Ward,Xindong Wu
出处
期刊:ACM Transactions on Knowledge Discovery From Data [Association for Computing Machinery]
卷期号:18 (8): 1-25 被引量:5
标识
DOI:10.1145/3673658
摘要

Recommendation systems have become an indispensable part of daily life. Social recommendation systems, which utilize social relationships and past behaviors to infer users’ preferences, have gained popularity in recent years. Exploring the inherent characteristics implied by higher-order relationships offers a new approach to social recommendation. However, it is challenging due to sparse social networks, influence heterogeneity, and noisy feedback. In this article, we propose a Heterogeneous Meta-path Graph Learning model for Higher-order Social Recommendation (HEAL). Within HEAL, we introduce a heterogeneous graph in social recommendation and utilize a meta-path-guided random walk to generate higher-order relationships. By encoding higher-order structures and semantics along different meta-graphs, HEAL can mitigate the limitation of data sparsity. Moreover, HEAL exploits aspect-aware and semantic-aware attentions to adaptively propagate and aggregate useful features from different meta-neighbors and higher-order relations. These attention-based aggregation layers allow HEAL to suppress the heterogeneity of social influences. Furthermore, HEAL adopts contrastive learning as a supplemental task to the recommendation task by maximizing the consistency between the self-discriminating objectives. This auxiliary task enables the model to learn more differentiated representations, further reducing its sensitivity to noisy feedback. We evaluate the performance of HEAL through extensive experiments on public datasets. The results demonstrate that leveraging higher-order relations can enhance the quality of social recommendations by better capturing the complexity and diversity of users’ preferences and interactions.
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