Research on the Influence of Enterprise Digital Transformation on Accounting Information Quality and Countermeasures

With the progress of information technology, the digital transformation of enterprises has developed into a key strategy to improve competitiveness. This paper studies the influence of digital transformation of enterprises on the quality of accounting information and its countermeasures, discusses how digital transformation reshapes the ability of accounting information processing, transparency, sharing, and decision support, and analyzes the challenges in technology, management, and data security during this period. Through in-depth analysis, this paper puts forward a series of targeted countermeasures, including strengthening technology and system construction, optimizing management and processes, strengthening data security and privacy protection, and promoting the improvement of laws and standards, hoping to provide practical guidance for improving the quality of accounting information in the digital transformation of enterprises.