Perceived Peers' Internet Overuse Behavior,Attitude on Internet Overuse,Pressures of Internet Using and College Students' Internet Addiction

Based on Bandura theory of social learning and related theories about effect of peer norms,a crosssectional study was conducted in Beijing to explore the relationship between Perceived Peers'Internet Overuse Behavior,attitude on Internet Overuse,pressures of Internet using and College students'Internet addiction.3049 college students from two universities in Beijing city were invited to fulfill the questionnaire about the peers' Internet overuse behaviors,attitude on Internet overuse,pressures when they using Internet and Internet addiction level.Structural equation model were used to explore the affect mechanism of peers'pressures on the relationship between peers ' Internet overuse behavior and attitude and Internet addiction.The results showed that:(1) Compared to Internet non-addicts,Internet addicts among college students perceived more Internet overuse behaviors and higher pressure from peers,and more positive attitudes about Internet overuse.(2) College students perceived peers'Internet overuse behaviors and attitude on Internet overuse;pressures of Internet using were positively correlated to Internet addiction.(3) Peers'Internet overuse behaviors not only have a direct effect on college students'Internet addiction,but also have an indirect effect on Internet addiction through peers'pressure;meanwhile,Peers'attitude on Internet overuse can't predict college students'Internet addiction directly,but have an indirect effect on Internet addiction through peers ' pressure.Conclusion:Peers ' pressure play a partial mediation effect on the relationship between Peers ' Internet overuse behaviors and college students ' Internet addiction level.Meanwhile,peers' pressures play a full mediation effect on the relationship between Peers ' attitude on Internet overuse and college students'Internet addiction level.